Could it simplify the branding process as the machines can be standardized easily? or will it loose the human factor that is crucial? Could it be treated more as a PRODUCT branding as versus service?
-
Purple Cow in HR Branding #2
April 20 -
Shilla Hotel’s Lack of Internal Br...
April 15 -
Purple Cow in HR Branding
March 21 -
China’s Top Employers 2010 Award C...
March 19
Purple Cow in HR Branding #2
The "NEW" Sidebar: 10 Ways to Raise a PURPLE COWED, Employer Branding Making and marketing something remarkable means asking new questio...
Shilla Hotel’s Lack of Intern...
Claimed to be the nations' most rewarded 5-star hotel, Shilla was praised for its exquisite mix of modern contemporary flare with t...
Purple Cow in HR Branding
Seth Godin states in his book, PURPLE COW, that it is all about transforming [the] business by being remarkable. Fast Company's "In P...
China’s Top Employers 2010 Aw...
China's Top Employers 2010 Award Ceremony from the CRF Institute on Vimeo. "The China’s Top Employers TM Award Event was held in Shanghai on ...
It’s Not About Me. It’s About Our Company Values
http://www.nytimes.com/2012/07/15/business/cathy-choi-of-bulbrite-on-letting-workers-set-values.html?_r=3&ref=business
It started with the idea that values really are personal. We asked the question, “What is it that you love to do when you’re not working?” If somebody said “cooking,” then we asked why. Maybe they liked the creativity of it, or the excellent result. We put all the different values on the whiteboard and started to see patterns.